Building on a Remarkable First Edition
The inaugural World Watch Day proved the power of a simple, unifying idea. Its hybrid format, digital and physical, global and local, brought events, exhibitions, and gatherings to more than 25 countries simultaneously, generating an estimated reach of over six million people under the hashtag #WorldWatchDay.
From an exhibition opening at exactly 10:10 at the Museum of Art and History in Geneva, to open doors at the Horological Society of New York in Manhattan, thematic tours at the International Watchmaking Museum in La Chaux-de-Fonds, conferences in Paris and the Vallée de Joux, gatherings in Lisbon, Stockholm, Shanghai, and Istanbul, and church bells chiming at 10:10 across Besançon and other French towns. The first edition wrote the opening page of a new collective story: dynamic, inclusive, and open to all.
Make 10/10 Yours
The official hashtag, #WorldWatchDay, belongs to the entire community. On October 10, make it your platform for sharing, storytelling, and celebration. Revisit the memory of your first watch, showcase a cherished timepiece, honor those who introduced you to this passion, or reflect on your personal relationship with time. Your voice is part of the story.
- Show Your Watch Simply share a post with your watch at 10:10
- Join the Global Conversation Share stories, videos, or articles highlighting craftsmanship and heritage
- Create an Experience Organize a talk, exhibition, workshop, or open day. Invite your community and announce your event contact@worldwatchday.org
This is the true strength of World Watch Day: everyone can contribute to its success, which is also yours.
Together, let's keep this heritage alive.
Join the movement. Share your story. Celebrate watchmaking.
